Business Case For Warwick Old Shire Hall Warwickshire County Council (WCC) required advice with regard to the future use of the Old Shire Hall, Courts and associated facilities which were to revert to WCC from Her Majesty’s Courts Service in December 2010. Tourism UK was commissioned as part of a wider team including PLB Consulting and MACE project management to provide WCC with an appraisal of options ensuring that options presented were financially, functionally and technically feasible. The study was to be completed in a versy short timescale of six weeks. The study involved an assessment of the potential facilities consideration of the markets that would be interested in the building and the potential income that could be genertaed from various operational alternatives. At the same time it we were…
Cambridge Conference Centre Feasibility Study By 2028 the Cambridge sub-region is expected to grow in population by approximately 110,000 people from its 2001 population of c 552,000. According to the brief issued by Cambridgeshire Horizons this increase in population can be seen as either an opportunity or a threat to the quality of life enjoyed by existing communities – much will depend on the extent to which the existing infrastructure can be enhanced to support the scale of growth proposed. As part of that consideration this study looked at the feasibility of building a new conference centre and concert hall to meet future needs. The study compared the demand-supply match with other heritage destinations such as York, Bath, Oxford and Chester.
Harperley POW Camp Tourism UK Ltd was commissioned to undertake a feasibility study and options appraisal on the potential for the Harperley POW Camp as a mixed use visitor site. The site has Scheduled Ancient Monument status and has a number of buildings on the “Building at Risk” register. The camp was a runner up in the BBC’s “Restoration” programme broadcast in 2003. Through a market appraisal and working with stakeholders Tourism UK was able to identify a solution for the site which would enable it to reopen as a sustainable visitor attraction.
A Conference Centre for Norwich A feasibility study into a conference centre requires a thorough understanding of the business tourism market. Tourism UK has prepared Business Tourism Strategies for three of the UKs Regional Development Agencies and as such has unrivalled knowledge in this area. Our task in Norwich was to look at a number of proposed options and test these against the demands of the business tourism market. Testing the options requires consideration not only of the demand for facilities in that area but also of the appeal of the destination brand. In the association conference market particularly the appeal of the destination brand is important in selecting a location for the conference.
Business Case for Chester House Farm Tourism UK was commissioned to take a lead role in preparing an options appraisal on this historic grade 2* listed property set within a scheduled ancient monument. The study considered a whole range of options and successfully identified a potential solution to the satisfaction of owners, stakeholders and English Heritage.
Area Tourism Partner Looks For Income Generation Tourism UK Ltd was appointed by County Durham Area Tourism Partnership to investigate a number of potential income generating options to help sustain the organisation in the coming years. We are considering a number of options, including training, and marketing support. This project follows on from a study we undertook on behalf of Durham and into other DMOs across the UK and the costs/benefits of membership schemes.
Tourism UK Wins Research Commission Northumberland National Park has appointed Tourism UK Ltd to undertake research residents of north east England who do not currently visit the park. "We are delighted to have been commissioned to deliver this survey for the national park authority", said Kevin Kaley. "We believe that what we offer is a combination of research skills and tourism expertise. The latter enables us to work with the client to ensure that the data we collect is of a nature that can inform strategy". In recent years Tourism UK Ltd has undertaken a survey of 3200 visitors to the North east of England and a survey of 1000 visitors for the North Yorkshire Moors & Coast partnership.
Cwmbran Heritage Attraction One Step Nearer Tourism UK Ltd was commissioned as part of a wider team with PLB and architects practice Austin-Smith: Lord to prepare a market appraisal, business plan and marketing plan for Llanyrafon Manor a redevelopment of an old manor house into a visitor attraction. The project was undertaken in a very short timescale enabling the client to submit a stage 2 HLF application.
Kevin Kaley To Join Tourism Board The group that oversees the delivery of North East England’s Tourism Strategy has selected a new member as part of streamlined new format to help it meet the challenges facing the region’s visitor economy. Kevin Kaley, Director of Tourism UK Ltd. has been appointed to the North East Tourism Advisory (NETA) board, which guides the work of Regional Development Agency One NorthEast’s tourism team. Kevin, who was based in County Durham, has over 20 years experience in the sector, both in the UK and Overseas, and has been director of Tourism UK Ltd, an independent tourism consultancy for the past eight years. Louise Davis, Head of Tourism at One NorthEast said: “Now that the regional tourism team at One NorthEast and the four Area…